Little Gusto x BusinessUp! Digital Growth in Organic Baby Clothing
We have been working together with Little Gusto, which operates in the field of organic baby clothing, since May. BusinessUp! We support the brand's digital sales and visibility with data-driven performance marketing efforts.
Organic Products for Little Ones: Little Gusto
Little Gusto is a brand that produces organic baby clothing products and has a strong production infrastructure. It appeals to families with its products made from organic fabrics suitable for babies' sensitive skin. It delivers its wide range of products to its customers with its own production power.
A Collaboration Since May
BusinessUp! We have been Little Gusto's performance marketing and digital marketing agency since May. We carry out seasonal planning based on data, from new season products to special day campaigns. By supporting the campaigns we planned in November with digital advertising activities, we exceeded the turnover target and achieved a 45-fold increase in turnover compared to the same period of the previous year.
What Strategy Do We Follow for Little Gusto?
- Budget Tracking with AuditAi: We ensure efficient use of the budget by regularly reviewing advertising accounts.
- ReportsUp! Performance Tracking with: We monitor turnover and ROAS data during campaign periods and direct the budget to channels that give better results.
- Multi-Channel Advertising Management: We carry out advertising activities together on Google Ads, Meta, TikTok, LinkedIn and Pinterest.
- Content for Families: Visual and video explaining the organic structure of the products We reach mothers and fathers with content.
Our Work Continues
We continue our work with Little Gusto and focus on strengthening the brand's presence in digital channels.