BusinessUp! Team: Expert Staff Growing Brands

Growing a brand; It requires different expertise such as advertising, SEO, marketplace, infrastructure, creative and strategy to work together for the same goal. As BusinessUp, Turkey's brand-growing agency! That's why we don't put brands on the shoulders of a single person. We assign a team of experts in their fields to each brand according to the services they receive and coordinate this team with a management structure that focuses on the growth target.

In our offices in Istanbul, Izmir, Muğla Technopark and London, experts from different disciplines from performance marketing to software, from brand strategy to graphic design work under the same roof.

How is our team structured?

• Growth Management: Growth Advisor and Growth Manager determine the growth strategy of brands at a high level, supervise the alignment of processes with brand goals, and work directly with the brand in business plans at the Growth level.
• Brand Strategy: Our Brand Strategist team; establishes the strategic foundation of the brand in headings such as positioning, brand architecture, communication language and differentiation axis.
• Marketing Advisor: He is the consultant who carries out the daily communication of the brand, coordinates the experts and follows the progress of the process according to the target with weekly and monthly evaluations.
• Performance Marketing: Our experts from Paid Media, Google, and TikTok handle the setup, budget management, and day-to-day optimization of ad accounts. Details Digital Marketing Agency on our page.
• SEO & GEO: Our SEO experts work for technical optimization, content and keyword studies, as well as the visibility of brands on artificial intelligence platforms. See. SEO agency.
• Marketplace Operation: It undertakes advertising, listing and store management in marketplaces such as Trendyol and Hepsiburada. See. Trendyol advertising agency.
• Marketing Architect: It increases the value that the brand obtains from its existing customers by setting up e-mail, SMS, push, loyalty, review and recovery flows.
• Shopify and Software: Our Shopify team and full-stack, frontend developers handle store setup, migration projects, integrations, and custom developments; ReportsUp! and iyosa. See Shopify agency.
• Creative and Graphic Design: Led by the Creative Director, our design team produces the brand's visual language, from ad creatives and social media content to marketplace visuals and print materials. See Graphic Design Agency.
• Business Development and Corporate Operation: It ensures the establishment of new collaborations, matching brands with the right business plan, and smooth corporate processes.

AI Members of the Team: Advisor Ai and Audit Ai

The two members of our team are not human. ReportsUp! produces data-driven answers to brands' questions such as "Why did my turnover drop?"; Audit Ai audits ad accounts in seconds and identifies problems and opportunities. These tools are not designed to replace our experts, but to reduce the burden of repetitive analysis so that they can spend more time on strategic work.

A Constantly Developing Team with R&D

In our R&D office in Muğla Technopark, studies that identify the breaking points of brands, competitor and marketplace analysis, user experience improvements and new software developments are carried out. The outputs of these studies are directly transferred to the brand teams; thus, each expert approaches the problems encountered in the field with an up-to-date perspective.

Transparent Communication and Continuity

During the process of managing the brand, our team stays in constant communication with the brand. Weekly interviews, monthly evaluation meetings and ReportsUp! Thanks to the dynamic reports accessed through it, the brand is involved in every stage of the process and the actions to be taken are quickly implemented.

It takes time for an expert to get to know the brand, its category and its customer. That's why we attach importance to team continuity and aim for the experts assigned to the brand to progress with the same brand throughout the process. In case of changes that may occur within the team, the brand memory is preserved through the roadmap and reports, and transitions are planned in a way that does not disrupt the brand's operation.

A Culture That Learns Together, Grows Together

We bring our team together not only in the office but also in the field. In the BusinessCamp camps we organize every few months, we work together on the agenda of brands, new methods and priorities of the next period as a team. We take part in the leading events of the sector such as Worldef Istanbul and Beauty Istanbul, and we stay in constant contact with industry stakeholders.

Our junior and intern teammates develop by contributing to the processes of brands under the supervision of our experienced experts. If you want to join our team Our career page You can review.

Let's Grow Your Brand with This Team

Let's determine together which specialties should come together according to the needs of your brand. Service scopes on our business plans page You can review it, to talk about the right team for your brand. You can contact us.