Od Sportswear x BusinessUp! Digital Growth in Outdoor Clothing
The digital journey of Od Sportswear, one of the first brands that come to mind when outdoor clothing is mentioned, continues to be strengthened with BusinessUp!'s data-driven performance marketing and design studies. We are expanding the brand's digital visibility and sales together with our collaboration that started in December 2023.
Brand of Life in Harmony with Nature: Od Sportswear
Founded by Serdar Kılıç, Od Sportswear has a strong place in the field of outdoor clothing. Beyond being a clothing brand, the brand aims to understand nature and live in harmony with it. Od Sportswear, which offers products for everyone who loves to spend time in nature and seeks comfort and durability together, reflects this philosophy in every collection.
A Collaboration Since December 2023
BusinessUp! As Od Sportswear, we are the performance marketing, digital marketing and graphic design agency since December 2023. We manage every process from season transitions to new collection launches, from outdoor seasons to special campaign periods, with data-based decisions.
What Strategy Do We Follow for Od Sportswear?
- Budget Optimization with AuditAi: We ensure the most efficient use of the budget by constantly scanning advertising accounts.
- ReportsUp! Instant Tracking with: During campaign periods, we monitor turnover and ROAS data instantly and direct the budget to the channels that give the best results.
- Ads Suitable for Target Audience: We create special advertising setups for nature and outdoor enthusiasts in Meta Ads and Google Ads.
- Graphic Design and Creative Communication: We deliver Od Sportswear to the right people by preparing visual and video content that reflects the spirit of the brand in touch with nature.
We Continue to Grow Together
We continue all our work with Od Sportswear at a rapid pace, and we aim to further strengthen the digital presence of the brand in the outdoor clothing sector every season.
