AI-powered brief
Kolly AI analyzes the target audience based on the product link; prepares creative concepts and shooting plan in seconds. Brief preparation does not take days.
Back to all partners
Kolaj.co UGC videos that generate sales
With Kolaj.co, which brings together more than 5,000 content creators and an AI-powered brief infrastructure, we quickly produce UGC videos for brands, measure them based on ad performance, and grow winning creatives.
BusinessUp!
The strategy that sets up the campaign, content that makes you stop and watch.
Kolaj.co is a Turkey-based technology platform that enables brands to manage UGC video production from a single panel and analyze creative performance with advertising data.
Creative now largely determines the performance of social media ads. UGC videos, where real people describe the product in their own language, are both more reliable and faster to test. BusinessUp! manages the advertising strategy and test setup, Kolaj.co transforms the content flow required by this strategy into a fast and measurable process from brief to delivery.
Cause Kolaj.co?
Maintaining ad performance requires a regular and diverse flow of creatives. That's why we include Kolaj.co in our brands' content production process.
On-brand content creator
Selection is made among more than 5,000 content creators according to category, style and audience compatibility. Application, revision and submission processes are managed from a single panel.
Creative measured by ad data
By linking a Meta ad account, it is seen which video brings sales. By analyzing the brief, video and ad data together, the common points of successful creatives are revealed.
Working with Kolaj.co benefits to your brand.
Brands use UGC videos produced through Kolaj.co as a direct part of their ad testing plan. This way, creative decisions are based on data, not guesswork.
1. Regular content flow against creative fatigue
When ad performance starts to decline, new videos will be ready in no time. Campaigns don't rely on the same creative.
2. More tests, faster learning
Different combinations of hooks, narratives, and creators can be attempted at the same time. The winning creative is found earlier and the budget is directed towards it.
3. Use beyond advertising
UGC videos can also be added to product pages. The shopper sees the product in its actual use when making a purchase decision.
4. A cumulative content library
All videos produced are collected in a single library. Successful content is re-evaluated across campaigns and channels.
Frequently Asked questions.
Kolaj.co the most common questions from brands about collaboration.
What is UGC video and why is it important?
UGC is videos where real people promote the product in their own language. It often performs well in ads because it fits naturally into the social media feed and builds trust.
How does BusinessUp! and Kolaj.co work together?
BusinessUp! determines the advertising strategy, creative testing plan and which messages to try. Briefs are created on Kolaj.co in accordance with this plan, content producers are selected and the performance of the videos produced is tracked together.
For brands in which industries is it suitable?
It is suitable for all sectors where showing the use of the product affects sales, especially fashion, cosmetics, food, jewelry and personal care.
Who owns the rights to use the videos?
The scope and duration of use are determined according to the cooperation with the content creator. Details are clarified before the campaign.
OUR TEAM
With our expert team structure, we manage the growth processes of brands end-to-end.
Leader Turker
Growth Advisor & Founder
Esra Namazcı
Growth Manager
Batuhan Bekir
Lead Full-Stack Developer
Merve Seventh
Business Development Manager
Merve Akınlı
Head of Marketing
Rain Toksarı
Lead Brand Strategist
Umut Koçar
Head of Shopify and Developer
+30
Team Member
And we only grow
Tuba Maker
Corporate Operation Specialist
Serhat Sayat
Sr. Full Stack Developer
Ali Berkcan Avalanche
Marketplace Operation Specialist
Seda Özgüneş
Sr. Graphic Designer
Batuhan Gözüpek
SEO Specialist
Advisor AI
Artificial Intelligence that can answer all the questions of the brand
Audit AI
Artificial Intelligence That Can Control Ads in 10 Seconds
Create a Meeting
Are you ready to grow your sales channels?
Choose the time that suits you.
- Which channels should you open to?
- Is your operation ready to grow?
- Let's answer questions such as what we can achieve together.
Tuba Maker
Corporate Operation Specialist
Müsait
